White Label Email Marketing Services
25–40% more revenue from your client's email channel, profit you keep

Done-for-you White Label Email Marketing, the team behind your brand.

White label email marketing services for agencies, studios, and brands. We design, build, send, automate, and optimize email marketing for your clients. Every email goes out under your brand. Every dashboard says your name.

★★★★★ 4.9 on Clutch & G2 NDA day one Live in 7 days 50+ agency partners
Flows Campaigns Segments
Klaviyo · Flow revenue · Last 30 days
$184,920
+47% vs previous period
Your client's brand to subscriber@example.com
Sent
A little something to say thanks 👋
Hi Sarah, we built this welcome flow in your brand voice. Open rates 62%, CTR 14%, revenue per email $1.84…
Shop the collection →
Inbox placement
98.7%
+18.7pts after deliverability fix
Campaign sent 12,440 recipients · 0 bounces

The white label email marketing team behind brands you've heard of.

Quietly powering email marketing for agencies, design studios, and ecommerce brands across four continents. Real logos available on signed mutual NDA.

Growth agency
NDA
Shopify studio
NDA
DTC brand
NDA
SaaS company
NDA
SEO agency
NDA
B2B agency
NDA
Want to be the next agency on this wall?
We onboard one new white label email marketing partner per week. Book a strategy call to scope your first client account.
Book a strategy call
The problem

If this sounds familiar, you're not alone.

The same three conversations come up in our intro calls every single week.

"Clients keep asking about email. We keep losing them."

You're a paid ads agency. A web design studio. An SEO firm. Every client eventually asks "can you do our emails too?" And every time you say no, or refer them out, you watch retainer revenue walk out the door.

"We build the site. Then we hand off the most valuable channel."

You spent eight weeks designing a beautiful Shopify store. The brand launches, drives 100k visitors, and bleeds 97% of them out the bottom of the funnel. Email is what would have caught them. You knew that.

"We're paying $8k/month for an in-house email marketer who's overloaded."

You hired one email marketer two years ago. Now they're managing 14 flows, 4 campaigns a week, deliverability fires, and a designer who quits every six months. You don't need another full-time hire.

Recognize yourself in one of these?
Most agency owners book the strategy call right after reading this section. Yours runs 30 minutes, no pressure.
Book a strategy call
The shift

We're not another email marketing platform. We're the team behind one.

Every other result on this page is a SaaS tool with "white label" in the marketing copy. We're the humans who actually run the playbook, strategy, design, copy, code, send, optimize. Your stack stays your stack. We just show up and do the work.

You don't need more software. You need more humans. We're the humans.

Most "white-label" options
What we are
A platform you have to learn and resell
A team that already knows your client's ESP
Per-seat software fees that scale with sub-accounts
A flat retainer. No per-seat surprises.
"We provide the tool, you do the work"
We do the work. You take the credit.
Branded login screens, generic templates
Custom strategy, design and flows for every client
Support tickets that take 48 hours
Dedicated Slack + a named account lead
A vendor on the other side of an email
Embedded teammates at your stand-ups
Hire humans, not software.
We're the white label email marketing team behind the platform, never another platform you have to learn.
Book a strategy call
What we do

Everything email, strategy through send, audit through scale.

We cover the full email marketing so you can offer a complete service to your clients without hiring a single person.

Email strategy & audit

We assess flows, list health, deliverability, segmentation, and revenue, then build a 90-day roadmap that prioritises revenue, not vanity metrics.

Deliverable: 12-page audit deck + prioritised 90-day plan

Klaviyo / ESP flow buildout

Design, write, code, and test every core flow, welcome, abandon, post-purchase, win-back, replenishment, sunset, connected to the right segments and triggers.

Deliverable: 7–12 live, A/B-tested flows, revenue-tracked

Campaign management

2–8 campaigns per month: designed, written, coded, segmented, sent, reported. Holiday calendars, launches, content, re-engagement. The full calendar, on autopilot.

Deliverable: Live campaign engine on your client's stack

Email template design & code

Pixel-perfect, mobile-first, dark-mode-safe templates. Designed in your client's brand. Coded to render flawlessly across Gmail, Outlook, Apple Mail and the rest. AMP-ready when it helps.

Deliverable: Reusable modular templates + brand-locked design system

Deliverability & list hygiene

SPF / DKIM / DMARC, domain warmup, list cleaning, suppression rules, engagement-tier segmentation, inbox placement testing. We pull deliverability up from "okay" to "98%+ inbox", measurably.

Deliverable: Pre/post inbox placement reports + ongoing monitoring

ESP migration & integration

Klaviyo → Omnisend. Mailchimp → Klaviyo. HubSpot → ActiveCampaign. We move flows, lists, templates, segments, and metric history without dropping a beat. No revenue lost during the switch.

Deliverable: Side-by-side migration audit + zero-downtime cutover
Need a custom scope for one specific client?
Bring us the brand, the ESP, and the goal. We'll build the plan on a 30-minute call, no obligation.
Book a strategy call
The process

Live on your stack in 7 days. Profitable from day one.

A boring process beats an exciting one when there's revenue on the line. Here's exactly how we plug in.

1
Days 1–2

Discovery + NDA

A 30-min strategy call. You tell us what your client needs. We sign a mutual NDA before the call ends. You leave with a scoped quote and a start date, usually that week.

2
Days 3–5

Onboarding

We get access to the ESP, Shopify / Stripe / HubSpot data, brand guides, and prior emails. We set up your Slack or PM tool. We brief our team, under your brand.

3
Day 6 onward

Execution

We ship work weekly. Designs go to you for approval first. Then we send under your brand, from your client's domain, in your client's voice. Friday status updates always.

4
Monthly

Reporting & scale

Every 30 days, a white-labeled performance report, opens, clicks, revenue, list growth, deliverability, wrapped in your branding. Add another client the same week.

Who we serve

Three kinds of partners. One quiet team behind the scenes.

For marketing agencies

Add email as a service line, without hiring a retention team.

You run a paid media, SEO, or growth agency. Your clients keep asking for email and you keep saying "soon". We become your email department, invisible to your clients, baked into your service mix, billed at your rates.

Avg agency partner adds $4k–$12k MRR per client they roll us into.
For design & dev studios

Attach a recurring email retainer to every site you ship.

You ship gorgeous Shopify, Webflow, and WordPress sites. The retention layer that makes those sites profitable, email, has always been someone else's problem. Make it yours. We power the email side of every site you build.

Clients stay on-brand and on-platform with you for years, not months.
For ecommerce & SaaS brands

A retention team you embed, without a 90-day hire.

You don't need another agency contract. You need a team. We embed directly, Slack handles, your-name@yourcompany.com aliases, your PM tools, and work as your in-house retention team. Your customers never see the seam.

Your strategists ship strategy. We ship execution.
Not sure which one you are?
You can be more than one. We'll figure out the right white label email marketing fit on the call.
Book a strategy call
Technical fluency

We're fluent in your client's stack.

15+ email service providers, four years deep on the most-used ones. If your client is on it, we already know it.

KKlaviyo
MMailchimp
OOmnisend
HHubSpot
AActiveCampaign
SSalesforce
BBrevo
KKlaviyo
MMailchimp
OOmnisend
HHubSpot
AActiveCampaign
SSalesforce
BBrevo
MMailerLite
CCustomer.io
DDrip
CCampaign Monitor
KKit
MMarketo
IIterable
MMailerLite
CCustomer.io
DDrip
CCampaign Monitor
KKit
MMarketo
IIterable

On a platform we haven't listed? Tell us, we've migrated and built on 30+ over the years.

Outcomes

The outcomes your clients pay you to keep delivering.

99%

deliverability rate, every email lands in your client's customer's inbox

5/5

world-class email designs that look like a brand house built them

40%

extra revenue every single month, straight from the email channel

10×

increase in customer lifetime value through smart retention flows

Aggregate outcomes across the partner portfolio. Individual client results vary. We don't promise revenue we haven't earned. We do show our work.

Want your client account in next year's report?
These aggregate numbers compound when more partners join the portfolio. Get on the next 12 months.
Book a strategy call
Pricing

Two ways to work with us. Both transparent.

A standard plan that covers most agencies. A custom plan for everything outside that scope. No tiers in between, no surprise extras, no per-seat fees.

Recommended
Standard plan

Everything your client's email needs, under your brand.

$1,500 / month

Per client account. Flat. SMS bundled at no extra cost.

  • 3-4 email campaigns per week, built + shipped
  • 8+ automated flows with 40-60 emails inside
  • Pop-up forms, list management, deliverability
  • Klaviyo, Omnisend, HubSpot, Mailchimp, ActiveCampaign
  • Free SMS marketing add-on, orchestrated with email
  • Monthly white-labeled performance report
  • Dedicated Slack channel + account lead
  • Mutual NDA on day one, live in 7 days
  • 30-day rolling. Cancel any time. Source files yours.
Multi-client plan

For agencies running 3+ client accounts under your brand.

Volume rate

Below $1,500 per account, from your 3rd active client. Quoted on the call.

  • Everything in the Standard plan, applied to every client account
  • Volume pricing kicks in from your 3rd active client account
  • One dedicated agency lead across all your client accounts
  • Unified Slack channel for your whole agency operation
  • Aggregated monthly reporting across every client you run with us
  • Priority pipeline access for every new client launch
  • Quarterly business review at the agency level, not per client

All plans are 30-day rolling. Cancel any time with 30 days' notice. White-label source files yours to keep. Same NDA, same standards, every account.

What partners say

The same thing keeps coming up: "We forget you're not in-house."

"
★ ★ ★ ★ ★

We onboarded them as our email team eight months ago and client retention has jumped 22%. Half the time I forget they're not on our payroll. The work is that consistent, that on-brand, and that quiet. They sign the NDA, show up to standups, and the campaigns just ship.

M
Founder & CEO
Growth agency · United States
"
★ ★ ★ ★ ★

Before we partnered, we were referring email out to two freelancers and losing about $14k a month in walk-away revenue. Six months in, that walk-away is zero, our email line is our highest-margin service, and our clients think we built an in-house retention team. We didn't. We just hired this team.

J
Managing Director
Shopify studio · United Kingdom
"
★ ★ ★ ★ ★

As a DTC brand we'd burned through two in-house email marketers in 18 months. They embedded into our Slack, took the email-marketing@ alias, and within 60 days our flow revenue had doubled. We promoted our internal marketing director instead of replacing them. Best back-office decision we've made.

A
Chief Operating Officer
DTC brand · United States
Become the next five-star partner story.
Eight months from today, this could be a quote with your name on it. Start with a discovery call.
Book a strategy call
Why us

Eight reasons this works, and keeps working.

Genuinely white-labeled

Source files, dashboards, reports, even our Looms. Zero traces of us, ever.

NDA on day one

Mutual, airtight, signed before we see a single dashboard. Written into every contract.

No long-term lock-in

30-day rolling retainers. Cancel any time. Source files come with you.

15+ ESPs, deeply

Klaviyo, Mailchimp, Omnisend, HubSpot, ActiveCampaign, Brevo & 10 more.

Volume discounts that mean it

Roll in your 3rd client and your rate drops. Your 5th? Drops again.

A real, named account lead

Same person, every Friday update, every Monday standup. Not a rotating pool.

Fluent in agency life

Embedded with 50+ agencies. We know how to stay invisible in client calls.

Revenue-first reporting

We report attributable revenue and inbox placement. Open rates come second.

Convinced? Let's get you set up by next Friday.
From signed NDA to first white label email campaign in motion takes 7 business days. The clock starts on the call.
Book a strategy call
From the blog

Latest playbooks and case studies.

Common questions

Everything you'd ask on the discovery call, answered here first.

What is white label email marketing?
White label email marketing is when one company (us) executes email marketing work for another company's clients (yours) under your brand. Every email goes out under your client's domain, every dashboard says your name, every report has your logo. Your clients never know we exist, we sign NDAs that ensure they never have to.
How is this different from a white-label email marketing platform?
A platform gives you software with your logo on it. You still have to do the work, design templates, write copy, build flows, send campaigns. We are the team that does that work. The platform is your client's. The labor is ours. The credit is yours.
Who is white label email marketing for?
Three groups: (1) digital marketing agencies that want to offer email without hiring a retention team; (2) web design and development studios that want a recurring email retainer attached to every site they build; (3) ecommerce and SaaS brands that want to expand their internal team without going through a 90-day hire process.
What email service providers (ESPs) do you support?
We work fluently in 15+, including Klaviyo, Mailchimp, Omnisend, HubSpot, ActiveCampaign, Brevo (Sendinblue), MailerLite, Customer.io, Drip, Campaign Monitor, ConvertKit, Marketo, Iterable, Salesforce Marketing Cloud, and Constant Contact. If your client is on something else, tell us, we've migrated and built on 30+ over the years.
How long does it take to onboard a new client account?
Seven business days from signed NDA to first campaign in motion. The breakdown: 2 days for the discovery call and scoped quote, 3 days for access setup and onboarding, then we ship the first work item by day 7.
How much does white label email marketing cost?
Our published tiers start at $1,950/month for Starter (one client, lightweight program), $3,950/month for Growth (the sweet spot, full program for a single client), and custom $7,000–$15,000+/month for Scale (mature, enterprise programs). Per-project pricing starts at $2,400 for an audit + roadmap.
Will my clients ever know you're not in-house?
No. Every artifact, emails, dashboards, reports, Loom videos, even the project channels in Slack, is set up with your branding and your aliases. We answer to your account manager, not the client. If a call requires our presence, we attend as members of your team (we do not represent ourselves).
Do you sign a non-disclosure and non-compete agreement?
Yes, mutual NDA before access, and a no-solicit clause that prevents us from approaching your clients during the contract and for 12 months after. This is standard in every agreement we sign.
Can I cancel any time? Are there long-term contracts?
Yes, you can cancel any time. All retainers are 30-day rolling, give us 30 days' notice and the contract ends cleanly. Source files, templates, flow exports, and brand-locked design systems are yours to keep.
What if my client wants to take the work in-house later?
Great, we'll hand off cleanly. We document every flow, every segmentation rule, every template architecture, and every deliverability decision in a transition pack so the in-house team can pick up where we left off. We've done this dozens of times.
How do you handle deliverability problems on an existing ESP?
We start with a deliverability audit: SPF, DKIM, DMARC, BIMI, domain age, sender reputation, ZeroBounce-style list health, and engagement-tier segmentation. We then write a remediation plan (usually a 30–60 day warmup + segmentation overhaul). Most accounts come out the other side with 95%+ inbox placement, up from the 70–80% range where they typically start.
Can you handle SMS or push notifications too?
Yes. SMS is included in the Scale tier and available as an add-on at Growth. We orchestrate email + SMS together, same brand, same calendar, same data model, because the two channels share a list and shouldn't be run by different teams.
Didn't see your question?
Ask it live on a 30-minute call. We answer everything, no scripts, no nonsense.
Book a strategy call
Now onboarding partners for Q3

Add email to your offer sheet. We'll handle the rest.

Book a free 30-minute strategy call. We'll scope your first client account, sign the NDA on the call, and have your white-labeled team in motion within the week.

NDA signed on the call 30-day rolling, cancel anytime Live in 7 days
Book a free strategy call